What does buying a license mean?
It means taking over an existing usage right, for example for a product, technology, brand, software, territory or distribution channel.
Which details should be compared?
Scope of rights, term, territory, exclusivity, fees, royalties, obligations, transferability and termination rights are important.
Is a license always transferable?
No. Many licenses require licensor approval or explicitly limit assignment, sublicensing or change of holder.
What is the difference between license and ownership?
A license usually grants a limited usage right. Ownership transfers the right itself, depending on the contract and asset involved.
Why is territory important?
It determines where rights may be used. A regional, national or international license has a different economic value.
What does exclusivity mean?
Exclusivity can restrict use by other parties in a territory, channel or segment. The exact conditions must be checked.
Which costs can follow after purchase?
Royalties, annual fees, guaranteed minimums, support, certification, reporting or compliance costs may apply.
Does company.ch review license agreements?
No. company.ch helps buyers find offers and make contact, but it does not replace legal, tax or financial review.